Co-creating strategies for culture change and public engagement
We help purpose-driven organizations to reflect on culture and values as the foundation for earning the public trust. We collaborate with them to build human-centered strategies that are rooted in ethics, empathy, and evidence. We include citizens, patients, and consumer voices in the process of co-creating trustworthy leadership practices, communications strategies, and policy initiatives to catalyze change.
Our partners and clients range from tech industry innovators, health care companies, and employers to professional medical associations, nonprofits, advocacy groups, and government agencies. They have included recent winners of the Health Data Liberator Award, Fast Company’s Most Innovative Company, Fast Company’s Most Creative People, and the Bio-IT World Innovative Practices Award. What they share is a commitment to bringing humanity to healthcare and a belief that dollars, data, rules, and regulations are not enough to drive change.
We have helped our clients move into the future with scenario planning, strategy roadmaps, and strategic partnerships. We have co-designed engaging digital decision-making tools for consumers and created fresh branding strategies for advocacy campaigns. We have helped to develop more progressive policies around transparency, equity, ethics, and the use of patient data. We have guided medical associations in advancing their goals to include public voices in their governance and better meet the needs of patients and caregivers. And we have led workshops on health communications, trust-building, and professionalism.
Selected clients, campaigns, and collaborators
OpenNotes, Clinovations Government + Health, Consumers Checkbook, Choosing Wisely (American Board of Internal Medicine Foundation), Choosing Wisely International (EOC Ticino, Switzerland), Preventing Overdiagnosis, PatientsLikeMe, One Brave Idea, Novo Nordisk, Médecins Sans Frontières, Dental Assisting National Board, American Board of Medical Specialties, Academy Health, Tufts University Medical School, University of Oxford, Skoll Centre for Social Entrepreneurship.
Working together
We are always interested in new opportunities. If you would like to speak more about whether our approach could meet your needs, contact us.